2018年12月26日，由(you)京(jing)東(dong)數科、京(jing)東(dong)物流和圖(tu)(tu)靈(ling)教育科技主辦(ban)(ban)，天(tian)(tian)(tian)津市(shi)牛子(zi)牛文(wen)化傳播有限公司承(cheng)辦(ban)(ban)，天(tian)(tian)(tian)津市(shi)、山西(xi)省出版物發行(xing)業協會等單位協辦(ban)(ban)的中國(guo)圖(tu)(tu)書行(xing)業無(wu)(wu)界(jie)零售創(chuang)新(xin)峰會暨圖(tu)(tu)靈(ling)4.0——京(jing)東(dong)賦能的圖(tu)(tu)書無(wu)(wu)界(jie)零售創(chuang)新(xin)解決方案(an)發布(bu)會在天(tian)(tian)(tian)津召開。峰會以“連接+無(wu)(wu)限可能”為(wei)主題，聚焦圖(tu)(tu)書零售店智(zhi)慧升級，并同(tong)時宣布(bu)了國(guo)內首個圖(tu)(tu)靈(ling)“4.0智(zhi)慧書店”在天(tian)(tian)(tian)津開始運行(xing)。

京(jing)東大數據顯(xian)示，近三年(nian)(nian)(nian)來(lai)，全(quan)國(guo)的(de)(de)(de)圖(tu)書(shu)銷量(liang)(liang)及用戶數都在(zai)不(bu)斷增(zeng)(zeng)長，全(quan)民閱(yue)讀(du)不(bu)斷深(shen)入。大眾對圖(tu)書(shu)的(de)(de)(de)需求體(ti)量(liang)(liang)并沒有(you)減少，改變的(de)(de)(de)只是(shi)(shi)獲取（譬如網購）和(he)(he)閱(yue)讀(du)的(de)(de)(de)方式（譬如電(dian)子閱(yue)讀(du)）。2017年(nian)(nian)(nian)，中國(guo)圖(tu)書(shu)零(ling)售(shou)總(zong)額為(wei)88.68億元，同比增(zeng)(zeng)長6.67%，繼續延續了近年(nian)(nian)(nian)來(lai)的(de)(de)(de)增(zeng)(zeng)長勢頭。網上(shang)書(shu)店(dian)(dian)(dian)(dian)渠道依(yi)然是(shi)(shi)市(shi)場(chang)增(zeng)(zeng)長的(de)(de)(de)主要(yao)推動力，實(shi)現(xian)了25.82%的(de)(de)(de)增(zeng)(zeng)長。而(er)另一方面(mian)，實(shi)體(ti)書(shu)店(dian)(dian)(dian)(dian)則依(yi)然未能(neng)走出負增(zeng)(zeng)長的(de)(de)(de)困境——2018年(nian)(nian)(nian)上(shang)半(ban)年(nian)(nian)(nian)實(shi)體(ti)店(dian)(dian)(dian)(dian)圖(tu)書(shu)零(ling)售(shou)市(shi)場(chang)銷售(shou)額增(zeng)(zeng)長-2.93%。正是(shi)(shi)在(zai)這個背景下(xia)，京(jing)東科技(ji)賦(fu)能(neng)圖(tu)靈(ling)無(wu)界(jie)零(ling)售(shou)智(zhi)慧書(shu)店(dian)(dian)(dian)(dian)解決(jue)方案應運而(er)生。圖(tu)靈(ling)“4.0智(zhi)慧書(shu)店(dian)(dian)(dian)(dian)”解決(jue)方案是(shi)(shi)京(jing)東“無(wu)界(jie)零(ling)售(shou)”理念(nian)在(zai)零(ling)售(shou)書(shu)店(dian)(dian)(dian)(dian)行(xing)業(ye)的(de)(de)(de)系統(tong)性應用。圖(tu)靈(ling)以智(zhi)能(neng)科技(ji)和(he)(he)大數據為(wei)依(yi)托，以“無(wu)界(jie)零(ling)售(shou)”為(wei)導向，將書(shu)店(dian)(dian)(dian)(dian)商(shang)品動銷價值轉化為(wei)顧客(ke)品質服務提升為(wei)核(he)心價值，建立全(quan)新的(de)(de)(de)書(shu)店(dian)(dian)(dian)(dian)生態體(ti)系。此外，還對傳統(tong)書(shu)店(dian)(dian)(dian)(dian)進行(xing)全(quan)面(mian)的(de)(de)(de)智(zhi)慧化和(he)(he)生活休閑改造。